Award-winning experience design and research.

We're here to help you connect with your customers, creating designs that feel intuitive and enhance their experience, all while driving your business goals forward.

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Our services.

Explore our diverse range of services, across user research and experience design, tailored to enhance your digital journey.

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User research

Gain a deeper understanding of your target audience's needs, preferences, attitudes and behaviours with the support of our bilingual UX researchers and in-house research facilities.

We offer a range of research services, including user research, competitor analysis, usability testing, and research operations.

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Experience design

We're focused on delivering clear, pixel-perfect experiences across all your platforms. By applying a user-centered design process, we make sure that your customers receive a seamless and engaging experience.

We provide a variety of design services, such as, information architecture, wireframing, visual design, design system and UX microcopy.

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Strategy & advisory

With our expert guidance and support, we help you enhance the user experience of your product or service. We analyse your current user experiences, identify areas that require improvement, and offer actionable recommendations to improve your overall customer satisfaction. We can support you with product strategy, expert reviews, accessibility audit and even conversion rate optimisation (CRO).

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Research operations

We specialise in setting up and managing dedicated research labs, with advanced equipment, software, and facilities for data collection, participant observation, and usability testing, so you can focus on conducting impactful research.

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Content

Collaborating with our sister company, we create clear, concise, and effective copy that reflects your brand's tone of voice. Our content is designed to be easily translatable and localised into different languages as required, ensuring that your message resonates with a global audience.

Some of the content services we offer include content strategy, copywriting and search engine optimisation (SEO).

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UX training

Our specialised training programs offer a hands-on learning experience and expert guidance to help you become proficient in the latest UX methodologies and techniques.

We provide skill-based training and lab setup.

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Our expertise.

We provide tailored experiences for English and Arabic-speaking audiences in the MENA region.

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Strong UX

Benefit from our team's expertise and passion for all things UX. We’re academically and professionally trained experience experts who genuinely love what we do.

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Local knowledge

With a deep understanding of the MENA market, we leverage these insights to help you make strategic business decisions driven by your user's needs.

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Arabic localisation

Our bilingual team works with you to craft and deliver multi-language digital solutions that meet the needs of your English and Arabic-speaking audiences.

UX lab

Gain deep insights into user behaviours, emotions, and desires with advanced research tests in our state-of-the-art lab.
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02.

Our usability lab features world-class technology, including facial expression analysis and eye tracking, for precise user research.

03.

Conduct tests on a wide range of stimuli, from desktops and tablets to TVs and printed materials, in a comfortable living room setting.

O4.

Observe user interactions through one-way mirror viewing, allowing for unobtrusive and accurate analysis of user experiences.

What our clients say.

Al-Futtaim logo
Stars

Tamer, Al-Futtaim

“I worked with Digital of Things on a few projects. They always came through and have really excelled at showing their value and experience. I enjoy working with the team. I never felt they were external. I always thought of them as part of the internal team. They excite well and on time."

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Stars

Joaquín, Renacen

"We worked with Digital of Things on a rather innovative project where users needed to test 2 different environments on PC and mobile. The study was very well done, from the selection of the candidates to the execution of the tests. The final report was very useful, with clear and insightful information about the test results, and the team at Digital of Things is really awesome to work with. I totally recommend them!"

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Stars

Joe, Google

"I recently worked as a Project Manager from Google LCS with Doaa from DoT on a UT/UX Project for a tourism board client and I was mostly impressed by her ability to adjust the scope and adapt to the client's evolving requirements while making sure the project is completed with the primary mandate in mind and within the realistic time frame initially set.DoT's professionalism and collaborative attitude was commendable!"

Al-Futtaim logo
Stars

Tamer, Al-Futtaim

“I worked with Digital of Things on a few projects. They always came through and have really excelled at showing their value and experience. I enjoy working with the team. I never felt they were external. I always thought of them as part of the internal team. They excite well and on time."

Renacen logo
Stars

Joaquín, Renacen

"We worked with Digital of Things on a rather innovative project where users needed to test 2 different environments on PC and mobile. The study was very well done, from the selection of the candidates to the execution of the tests. The final report was very useful, with clear and insightful information about the test results, and the team at Digital of Things is really awesome to work with. I totally recommend them!"

Google logo
Stars

Joe, Google

"I recently worked as a Project Manager from Google LCS with Doaa from DoT on a UT/UX Project for a tourism board client and I was mostly impressed by her ability to adjust the scope and adapt to the client's evolving requirements while making sure the project is completed with the primary mandate in mind and within the realistic time frame initially set.DoT's professionalism and collaborative attitude was commendable!"

Our flexible engagement options.

Fixed price

Benefit from a clear project scope, on-time delivery, and reduced administrative hassle by opting for fixed-price projects.

Fractional UX

Manage the exact amount of expertise, time, and assets you need for your projects without the need for overspending or overcommitting.

Staff augmentation

Add research and design resources to your ongoing operations to give you the flexibility to scale up or down based on your project requirements.

Meet UserQ.

The first MENA-based remote user research tool. With UserQ, you can conduct unmoderated tests in English and Arabic, and tap into a diverse pool of participants from the UAE, Saudi Arabia, Egypt, and beyond.

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